Cookie Policy

  • Cookies are widely used tiny pieces of software (files) that are installed on a computer or mobile device via the browser (e.g. Microsoft Edge or Internet Explorer, Apple Safari, Google Chrome, or Firefox) when an individual visits a website.

    Cookies allow websites to recognise that a user on an individual computer has previously visited the site. The cookies save some information about that user for when they access the site again in the future.

    By using and browsing the website (followthesisters.com, bg.followthesisters.com, and shop.followthesisters.com), you consent to cookies being used in accordance with our policy. If you do not consent, you must turn off cookies or refrain from using the site.

    Most browsers allow you to turn off cookies. To do this, look at the ‘help’ menu on your browser. Switching off cookies may restrict your use of the website and/or delay or affect the way in which it operates.

  • By using our website, our social media pages (such as Facebook, Twitter, YouTube, and Instagram), subscribing to our services, and/or making a purchase with us, you agree that, unless you disabled them within your internet browser, we can place the types of cookies set out below on your device and use that data in accordance with this Policy.

  • Generally, there are four types of cookie:

    • Strictly necessary cookies. These are cookies that are essential to make a website work and enable features that users have specifically asked for. Without the use of cookies, these features of the website could not operate.
    • Performance cookies. These cookies collect anonymous information about users for the purpose of assessing the performance of a website. Common uses include well-known web analytics tools such as Google Analytics.
    • Functionality cookies. These are cookies that automatically remember choices that users have previously made in order to improve their experience next time they visit a website. For example, where users select their preferred settings and layout.
    • Targeting or Advertising cookies. These cookies are similar to performance cookies, in that they collect information about users’ behaviour. However, this information is used at an individual user level to advertise products and services to users on the basis of the behavioural information collected.
  • _ga
    Cookie purpose description: Registers a unique ID that is used to generate statistical data on how the visitor uses the web site.

    _gat
    Cookie purpose description: Used by Google Analytics to throttle request rate

    _gid
    Cookie purpose description: Registers a unique ID that is used to generate statistical data on how the visitor uses the web site.

    _hjid
    Cookie purpose description: Sets a unique ID for the session. This allows the web site to obtain data on visitor behaviour for statistical purposes.

    __cfduid
    Cookie purpose description: Used by the content network, Cloud flare, to identify trusted web traffic.

    _hssrc
    Cookie purpose description: Collects statistical data related to the user’s website visits, such as the number of visits, average time spent on the web site and what pages have been loaded. The purpose is to segment the website’s users according to factors such as demographics and geographical location, in order to enable media and marketing agencies to structure and understand their target groups to enable customised online advertising.

    __ptq.gif
    Cookie purpose description: Sends data to the marketing platform Hubspot about the visitor r’s device and behaviour. Tracks the visitor across devices and marketing channels.

    _fbp
    Cookie purpose description: Used by Facebook to deliver a series of ad advertisement products such as real-time bidding from third-party advertisers.

    _hj
    Cookie purpose description: Determines if the user’s navigation should be registered in a certain statistical place holder.

    ab
    Cookie purpose description: This cookie is used by the web site’s operator in context with multi-variate testing. This is a tool used to combine or change content on the web site. This allows the web site to find the best variation/edition of the site.

    CMID 
    Cookie purpose description: Collects visitor data related to the user’s visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads.

    CMPRO
    Cookie purpose description: Collects data on visitor behaviour from multiple web sites, in order to present more relevant advertisement – This also allows the web site to limit the number of times that the visitor is shown the same advertisement.

    CMPS
    Cookie purpose description: Collects visitor data related to the user’s visits to the web site, such as the number of visits, average time spent on the web site and what pages have been loaded, with the purpose of displaying targeted ads.

    CMST 
    Cookie purpose description: Collects visitor data related to the user’s visits to the web site, such as the number of visits, average time spent on the web site and what pages have been loaded, with the purpose of displaying targeted ads.

    d
    Cookie purpose description: Collects anonymous data on the user’s visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded with the purpose of generating reports for optimising the web site content.

    dpixel
    Cookie purpose description: Collects data on visitors behaviour and interaction – This is used to optimize the web site and make advertisement on the web site more relevant.

    DSID
    Cookie purpose description: Used by Google DoubleClick for re-targeting, optimisation, reporting and attribution of online adverts.

    everest_g_v2
    Cookie purpose description: Used for targeted ads and to document the efficacy of each individual ad.

    everest_session_v2
    Cookie purpose description: Used for targeted ads and to document the efficacy of each individual ad.

    fr
    Cookie purpose description: Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.

    gglck
    Cookie purpose description: Used for targeted ads and to document the efficacy of each individual ad.

    google_experiment_mod
    Cookie purpose description: Used by Google AdSense for experimenting with advertisement efficiency across web sites using their services.

    google_experiment_mod3
    Cookie purpose description: Used by Google AdSense for experimenting with advertisement efficiency across web sites using their services.

    google_experiment_mod5
    Cookie purpose description: Used by Google AdSense for experimenting with advertisement efficiency across web sites using their services.

    google_experiment_mod6
    Cookie purpose description: Used by Google AdSense for experimenting with advertisement efficiency across web sites using their services.

    google_experiment_mod7
    Cookie purpose description: Used by Google AdSense for experimenting with advertisement efficiency across web sites using their services.

    google_experiment_mod8
    Cookie purpose description: Used by Google AdSense for experimenting with advertisement efficiency across web sites using their services.

    GPS
    Cookie purpose description: Registers a unique ID on mobile devices to enable tracking based on geographical GPS location.

    hubspotutk
    Cookie purpose description: Keeps track of a visitor’s identity. This cookie is passed to the marketing platform Hub Spot on form submission and used when de-duplicating contacts.

    i
    Cookie purpose description: Registers anonymised user data, such as IP address, geographical location, visited web sites, and what ads the user has clicked, with the purpose of optimising ad display based on the user’s movement on web sites that use the same ad network.

    id
    Cookie purpose description: Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads.

    IDE
    Cookie purpose description: Used by Google DoubleClick to register and report the web site user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.

    KADUSERCOOKIE
    Cookie purpose description: Registers a unique ID that identifies the user’s device during return visits across web sites that use the same ad network. The ID is used to allow targeted ads.

    KTPCACOOKIE
    Cookie purpose description: Registers a unique ID that identifies the user’s device during return visits across web sites that use the same ad network. The ID is used to allow targeted ads.

    mc
    Cookie purpose description: Collects data on the user’s visits to the web site, such as what pages have been loaded. The registered data is used for targeted ads.

    mdata
    Cookie purpose description: Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads.

    NID
    Cookie purpose description: Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads.

    pcs/activeview
    Cookie purpose description: Used by DoubleClick to determine whether web site advertisement has been properly displayed – This is done to make their marketing efforts more efficient.

    PREF
    Cookie purpose description: Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different web sites.

    r/collect
    Cookie purpose description: This cookie is used to send data to Google Analytics about the visitor’s device and behaviour. It tracks the visitor across devices and marketing channels.

    test_cookie
    Cookie purpose description: Used to check if the user’s browser supports cookies.

    tr
    Cookie purpose description: Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.

    u
    Cookie purpose description: Collects data on user visits to the web site, such as what pages have been accessed. The registered data is used to categorise the user’s interest and demographic profiles in terms of resales for targeted marketing.

    uuid
    Cookie purpose description: This cookie is used to optimize ad relevance by collecting visitor data from multiple websites – this exchange of visitor data is normally provided by a third-party data-center or ad-exchange.

    VISITOR_INFO1_LIVE
    Cookie purpose description: Tries to estimate the users’ bandwidth on pages with integrated YouTube videos.

    YSC
    Cookie purpose description: Registers a unique ID to keep statistics of what videos from YouTube the user has seen.

    yt-remote-cast-installed
    Cookie purpose description: Stores the user’s video player preferences using embedded YouTube video

    yt-remote-connected-devices
    Cookie purpose description: Stores the user’s video player preferences using embedded YouTube video

    yt-remote-device-id
    Cookie purpose description: Stores the user’s video player preferences using embedded YouTube video

    yt-remote-fast-check-period
    Cookie purpose description: Stores the user’s video player preferences using embedded YouTube video

    yt-remote-session-app
    Cookie purpose description: Stores the user’s video player preferences using embedded YouTube video

    yt-remote-session-name
    Cookie purpose description: Stores the user’s video player preferences using embedded YouTube video

  • Google Analytics

    Google Analytics is a product provided by Google which lets us measure the Age UK website performance as well as the return on investment from our digital marketing, to ensure we are providing the best service for our users.

    Find out more on the Google website


    Google DoubleClick

    DoubleClick is another product from Google which enables us to track our digital marketing activities, to ensure they are cost-effective and provide a good return on investment.

    These cookies are dual purpose:

    1. To track anonymised user data in order to see how particular elements of the website are performing so we can analyse our marketing activity effectiveness.
    2. 2. Also used to serve different advertising to different users, as well as limiting the number of times an advert is shown.

    Find out more on the Google website


    Facebook

    Facebook is a social media platform used by both individuals and organisations or different brands. Age UK is active on Facebook, and uses the platform to communicate to supporters through both unpaid and paid posts.

    Find out more on the Facebook website

  • We have determined that this website cannot operate without the cookies which we use. Your usage of the website is therefore accepted as agreement to the Privacy Policy and this Cookie Policy. If you disagree with either, please do the following:

    • Terminate use of the websites (followthesisters.com, bg.followthesisters.com, and shop.followthesisters.com);
    • Contact us at hi@followthesisters.com to request the erasure of any personal data we may have of you;
    • Clean your browser cache and cookies.
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